February 26 – March 9, 2025
Santa Cruz Burger Week is an opportunity to showcase your restaurant’s fine creations and provide a good value. You might feature your most popular burger, design a new one specially for SCBW, or feature several burgers. Be creative and have fun!
Fixed price offering: Participating restaurants may have a menu of burgers, but one or a few must be highlighted at a single price point of either $12, $15 or $18 each night you are open February 26 – March 9, 2025 so that your promotion will be simple to communicate. This item(s) must be featured in your ad.
Supplementary menu: A special Burger Week menu must be printed to supplement your standard menu.
Please make Burger Week visible: Santa Cruz Burger Week menu should be clipped to, inserted or otherwise presented along with the regular menu.
Tip, tax and beverages: Beverage, tax and gratuity are not included in the price. Please note this on the menu.
Ad: Consistency helps to make this event successful. In your ad, it’s preferred that you highlight one fixed-price burger, but can include in smaller type additional burgers. The SCBW menu must be offered for one week, for all lunch and dinner times you are open.
Impress new customers: Menu items should at the minimum be representative of your restaurant in both portion size and quality. Remember that your menu will leave an impression with diners, including many who may be trying your place for the first time.
Tip: We’ve heard that some restaurants don’t think of staffing up on typically slow days, Mon. – Wed., and service can be very slow. Don’t let that be you!
Fees: The registration fee is due upon registration.
Gift Certificates: Each restaurant must contribute gift certificates to be used for promotional giveaways, and to compensate volunteer staff. Four $25 gift certificates, totalling $100, to be valid after Burger Week.
Promotion commitment: Participating restaurants agree to incorporate Santa Cruz Burger Week logo and/or promotional copy (provided by SCBW) in their regular promotional activities (mailing lists, on-site display, card inside menu, advertisements), as well as provide a link to the santacruzburgerweek.com site. Participating restaurants will LIKE the Santa Cruz Burger Week event page on Facebook.
Use of names and logo: Your restaurant permits the use of its logo, name and chef’s name in connection with promotion of Santa Cruz Burger Week.
